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Category Archives: writing

Plethaurus in the wild

07-Mar-10

Imagine my amusement this week when the characters of Howard Tayler’s excellent Schlock Mercenary comic discovered a new word.
Nice one, Howard!

Tags: neologisms, plethaurus, Schlock Mercenary, vocabulary

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Sincerity, gravity - and don’t forget the levity

27-Feb-10

This amusing 5-minute video stars Brian Rosenberg, President of Macalester College, a private liberal arts college in Minnesota, USA:

I sent that video’s URL to the head of the university where I work. He has a sense of humor, so might appreciate it, but he’s not the type of performer Rosenberg is.
Our vice-chancellor is known for [...]

Naming and framing

20-Feb-10

The Onion reports on a forgotten Assyrian god revived to name a sports drink. Go Nisroch!
Perhaps the Nisroch article caught my eye because I work at an organisation whose:

corporate logo features Nike, the Greek goddess of victory (and was created long before the sports-shoe company)
HR/finance enterprise system is called Themis, after the Greek goddess associated [...]

Writing tip - concise headlines are better

03-Apr-09

Just as we use the ‘inverted pyramid’ model to organise information on a web page or in a news article, the same top-heavy principle applies to writing headlines for web content.
This image (right) is a snippet from my RSS feedreader. It shows three headlines from the Boston Globe’s education section. Because the feedreader appears in [...]

Attention to detail counts in CMS configuration

05-Feb-09

When configuring your web content management system (CMS) it’s important to pay attention to the little details, let you end up with something like this article from the ABC News web site.

The byline says the article was posted 7 minutes ago and updated 8 minutes ago, which is logically absurd.
I saw similar inconsistencies on other [...]