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Naming and framing

20-Feb-10

The Onion reports on a forgotten Assyrian god revived to name a sports drink. Go Nisroch!
Perhaps the Nisroch article caught my eye because I work at an organisation whose:

corporate logo features Nike, the Greek goddess of victory (and was created long before the sports-shoe company)
HR/finance enterprise system is called Themis, after the Greek goddess associated [...]

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Writing aloud

08-Dec-07

In the last 12 months or so, very occasionally, I’ve heard somebody say “tweaked to” instead of “twigged to”, in the sense of “reaching an understanding of” an idea or fact.
Usually it comes from someone in the under-30 age group.
This week, I spotted an example in the written word:
It seems that even in spite of [...]

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